Stat'ya osveschaet neobhodimost' sistemnogo podhoda k opredeleniyu suschnosti i struktury konkurentnoy sredy rynka. Predstavlen obzor podhodov k opredeleniyu konkurentnoy sredy rynka, na osnove kotorogo sformulirovano avtorskoe opredelenie suschnosti i struktury dannoy kategorii. Sformulirovano avtorskoe opredelenie suschnosti i struktury konkurentnoy sredy bankovskogo rynka. Vydeleny klyuchevye aspekty modifikacii konkurentnoy sredy rossiyskogo rynka bankovskih uslug. The article covers the necessity of a systemic approach to defining the essence and the structure of a market’s competitive environment. A brief review of approaches to defining the essence of competitive environmentis presented, on the base of which an author’s definition of the essence and the structure of the category is worded. An author’s definition of the essence and the structure of a banking market’s competitive environment is worded. The key aspects of the modification of the banking market’s competitive environment in Russia are allotted.
competition, competitive environment, banking market, state-controlled banks, insiders, outsiders, methods of competition
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