SERVISIZACIYA KAK FENOMEN RAZVITIYA SOVREMENNOGO OBSCHESTVA
Abstract and keywords
Abstract (English):
Aktual'nost' napravleniya issledovaniya opredelyaetsya tem, chto v sovremennom obschestve sfera uslug igraet opredelyayuschuyu rol' v proizvodstve, potreblenii i zanyatosti naseleniya. Statistika pokazyvaet vozrastayuschuyu dinamiku pokazateley, harakterizuyuschih sferu uslug. V nastoyaschih realiyah dannoe yavlenie zakreplyaetsya v vide harakteristiki postindustrial'nogo obschestva - servisizacii, stanovyas' novym konceptom v ekonomike i nauke. Cel'yu dannoy stat'i yavlyaetsya izuchenie fenomena servisizacii. Na osnove analiza statistiki, izucheniya vzglyadov ekonomistov na dannyy fenomen, podhodov proizvoditeley, formiruyutsya vyvody o preobladayuschey roli servisizacii v stranah i o nerazryvnoy svyazi tendenciy formirovaniya sovremennogo sprosa i vvodimyh izmeneniy v ekonomike i obschestve.

Keywords:
servisizaciya, sfera uslug, zanyatost' v sfere uslug, faktory razvitiya sfery uslug, tendencii, individualizaciya potrebnostey
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